Original Article
Open Access
A Study on Impact of Reserve Bank of India’s Monetary Policy on Financial Inclusion..
Puja Sharma,
N. Yashodharamma
Issue 7
: 650-653
Original Article
Open Access
Digital Transformation through Renewable Energy: A Comparative Analysis of BRICS Nations..
D. Pushpa Gowri,
Shruthi H. S,
Rashmi N ,
Ramya R ,
Deekshitha R
Issue 7
: 642-649
Original Article
Open Access
Changing Trends in Digital Payments: An Analysis of Consumer Preferences for UPI Apps..
Geethashree K. ,
Peddi Swetha Vardhana Rao,
Swarnalatha S. G,
Jasmin K. A,
Sumithra A. B,
Bhagya S
Issue 7
: 636-641
Original Article
Open Access
Strategic Artificial Intelligence Orientation and Firm Performance: An Empirical Study on the Role of Digital Innovation Capability..
Issue 7
: 632-635
doi: https://doi.org/10.5281/zenodo.21818824
Original Article
Open Access
An Empirical Study on Digital Transformation and Employee Involvement in IT Industry..
Vinutha K ,
Mahalakshmi H. P,
Savitha M. G,
C. Vani ,
Meghana C
Issue 7
: 624-631
doi: https://doi.org/10.5281/zenodo.21818210
Original Article
Open Access
The Effect of Ethical AI and Data Privacy on Psychological Digital Well-being: An Empirical Study in the Education Sector..
Srikantamurthy M. R,
V. Chandrasekhar Rao,
Shruti Khemashetty,
Chintan Raj M. Vernekar,
Muralidhara K. S
Issue 7
: 617-623
doi: https://doi.org/10.5281/zenodo.21818127
Original Article
Open Access
A Brief study on Artificial Intelligence and Automation in Human Resource Management in Information Technology Companies..
Issue 7
: 612-616
doi: https://doi.org/10.5281/zenodo.21818030
Original Article
Open Access
Consumer Health Empowerment and Digital Health Application Adoption: Examining the Roles of Health Literacy, Digital Trust, and User Engagement.
Sumana Bose,
Sachin Deshmukh
Issue 7
: 605-611
doi: https://doi.org/10.5281/zenodo.21800762
Original Article
Open Access
Design and Performance Optimization of a Low-Cost IoT-Based Thermal Imaging System Using MLX90640 and ESP32
Rohit Sharma,
Samarjeet Singh,
Vibhash Yadav,
Anita Yadav,
Raghuraj Singh
Issue 7
: 586-604
Original Article
Open Access
Impact of Demographic Variables on Employee Engagement in Private Sector Banks
Priyanka Devi,
Nidhi Gupta
Issue 7
: 574-585
Original Article
Open Access
China's "Two-Track Approach" in South Asia: Pakistan, Bangladesh, and Regional Power Shifts
Issue 7
: 569-573
Original Article
Open Access
Effects Of Post-Merger On Employee Performance In Nepalese Commercial Banks
Issue 7
: 560-568
Original Article
Open Access
A Systematic Review of Habit Formation Processes in Sustainable Travel Behaviour
Issue 7
: 546-559
Original Article
Open Access
Perceived Impact of GST Reforms on Consumer Welfare and Business Operations: A Primary Data Study in India
Vinay Kumar,
Ankita Gupta
Issue 7
: 536-545
Original Article
Open Access
Fintech Adoption and Financial inclusion in Emerging Economies
Anurag Shrivastava,
Shivani Dutt,
Yadav Bharatsingh Kansingh,
Meher Dharmani,
M. A. Imran Khan,
Marimuthu K. N
Issue 7
: 529-535
Original Article
Open Access
Balancing National Security and Human Rights in Bail Decisions under the Unlawful Activities (Prevention) Act, 1967
Ridhima Tanwar,
Sulakshana Banerjee
Issue 7
: 524-528
doi: https://doi.org/10.5281/zenodo.21702622
Original Article
Open Access
Strategic Integration of ESG Practices into Human Resource Management: Implications for Employer Branding and Sustainable Business Growth
T. Naresh Babu,
N. Suhasini ,
Ebuka Emmanuel Aniebonam
Issue 7
: 517-523
Original Article
Open Access
Rural Tourism as a Catalyst for Sustainable Community Development: An Analysis of Socio-Cultural Transformation and Economic Empowerment
Satish S. Uplaonkar,
Hanamantaraya Gouda
Issue 7
: 512-516
Original Article
Open Access
Theoretical Framework For Upi Adoption: Integrating Tam And Utaut Models
Minu Subramanya,
Vidya Chandrasekar
Issue 7
: 505-511
Original Article
Open Access
Identifying Community-Based Tourism Resources in the Badri-Kedar Valley: A Pathway to Sustainable Development
Arvind Bhatt,
Ankit Srivastava,
Mahesh Uniyal
Issue 7
: 489-504
doi: https://doi.org/10.5281/zenodo.21714995
Original Article
Open Access
A Systematic Review Of Emerging Evidence On Artificial Intelligence And Sustainable Entrepreneurship From 2019 To 2026
Issue 7
: 478-488
Original Article
Open Access
Unmasking Dark Triad: A Systematic Review of Workplace Conflict and Cooperation
Mrinalini Pandey,
Charu Dhankar,
Kriti Vashishtha,
Khushboo Jain,
Meena Kandpal
Issue 7
: 468-477
Original Article
Open Access
Factors Affecting Consumer Perception And Purchase Behaviour Towards Organic Food Products: Evidence From Tiruchirappalli District
R. Sheela Jerusha,
D. Elangovan
Issue 7
: 450-467
Original Article
Open Access
Censorship, freedom of expression, and self-regulation on OTT platforms In India
Himanshi Srivastava,
Roshni Shrivastava
Issue 7
: 442-449
Original Article
Open Access
The Influence of Sustainable Branding on Green Purchase Intention: An Empirical Analysis of Consumer Behavior
Raghavendra P. K,
Shivakumar R ,
Rashmi K. A,
Allah Bakash,
S. Murali,
Asha B. G
Issue 7
: 428-441
doi: https://doi.org/10.5281/zenodo.21637778
Original Article
Open Access
An Empirical Assessment of MSME Export Performance and Its Contribution to Socio-Economic Development in Rajasthan
Richa Singhal,
Sita Meena
Issue 7
: 415-427
Original Article
Open Access
Decoding the Structural Pathways from Brand Personality to Purchase Intention in the Electric Vehicle Sector
Issue 7
: 401-408
Original Article
Open Access
From Rights to Workplace Realities: A Critical Appraisal of Gender, Identity, and the POSH Act in India
Shilpa Sharma,
Yogesh Chaudhary
Issue 7
: 391-400
Original Article
Open Access
Responsible Artificial Intelligence in Organizations: A Systematic Literature Review of Ethical Practices, Data Privacy, and Governance
Setu Sharma,
Hitendra Singh Chauhan,
Ayan Mukherjee,
Sanjana Dangare,
Shubhang Walia
Issue 7
: 373-390
doi: https://doi.org/10.5281/zenodo.21719817
Original Article
Open Access
Mapping the Research Landscape of Hybrid Film Release and Box-Office Performance: A Bibliometric and Theory-Building Study
Mohan Cherian,
Manish Kumar Srivastava,
Ranjith P. V,
Mohd Rafee,
Nandini Sinha
Issue 7
: 365-372
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Open Access
Blockchain Adoption in Indian Banks: An Empirical Study on Employee Perceptions and Adoption Drivers
Issue 7
: 356-364
Original Article
Open Access
AI-Driven Trust in E-Commerce: Structural Pathways for Enhancing Consumer Confidence
Dnyaneshwaree Shrikant Jawale,
Jyoti Singh,
Nilesh R. Berad
Issue 7
: 347-355
Original Article
Open Access
A Study on the Effect of HR Policies on Reducing Work–Family Conflict in the Automobile Industry in Tamilnadu
R. Muthulakshmi ,
P. Devi
Issue 7
: 344-346
doi: https://doi.org/10.5281/zenodo.21526398
Original Article
Open Access
Tokenomics: An Impetus for Accelerating Blockchain Technology Adoption and Innovation
J. Peter Leo Deepak,
Indu G. Krishnan,
Ardra C. Michael,
Sunitha Varghese,
Raji T
Issue 7
: 338-343
Original Article
Open Access
Green Auditing in Higher Education Institutions: Strategies Adopted for Sustainable Campus
Issue 7
: 325-337
doi: https://doi.org/10.5281/zenodo.21870215
Original Article
Open Access
Influence Of Diversity Climate On Employee Well-Being
Josphine Lalitha,
Vaishnavi S,
S. Jaishree
Issue 7
: 311-324
Original Article
Open Access
Financial Literacy and Risk Perception as Determinants of Investment Behaviour among Working Women: An Empirical Study of Prayagraj
Madhu Tiwari,
Shikha Srivastava
Issue 7
: 291-310
Original Article
Open Access
Perceptual Mapping Approach to Understanding Online Ratings and Reviews in the Indian Consumer Durable Market
Satyaprakash Naik,
Sumit Kumar Choudhary,
Jyotisman Das Mohapatra,
Biswamohan Dash,
Aloka Prasad Mishra
Issue 7
: 282-290
Original Article
Open Access
AI in mutual fund investment decision by retail investor
Rupashree R ,
Satish Y. M
Issue 7
: 277-281
doi: https://doi.org/10.5281/zenodo.21450716
Original Article
Open Access
Blockchain Technology in Banking: An Empirical Study on Challenges and Opportunities Perceived by Bank Managers in Gujarat
Vora Nidhi Shaileshbhai,
Shreeda Shah
Issue 7
: 272-276
doi: https://doi.org/10.5281/zenodo.21873114
Original Article
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Impact of AI on Customer Trust in Indian Banking Sector
Manjula Satish,
Arun Kumar D. C
Issue 7
: 265-271
doi: https://doi.org/10.5281/zenodo.21449700
Original Article
Open Access
A Study on Ease of Use, Awareness, and Adoption of UPI Services Among Young Consumers
Praveen MV,
Devendra S,
Harishkumar S P,
Swastika Tripathi,
Viksit Tripathi,
Nitesh Kumar Saxena
Issue 7
: 255-264
Original Article
Open Access
Consumer Perceptions of Dynamic Pricing in E-Commerce: Fairness, Trust, and Purchase Intentions
Sajjan Choudhuri,
Srikrishna. Gade,
Raju Challa,
Lavanya.K ,
Mohit kumar Maurya,
Ruchi Malhotra
Issue 7
: 248-254
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Open Access
Electric Cars for SDG Attainment – An Empirical Study on its Awareness & Perception in Chennai City
Issue 7
: 243-247
Original Article
Open Access
Assessing The Impact Of Small Finance Banks On Inclusive Growth In Emerging Economies
Shivakumara ,
Sindhu A. L,
Ch. Sudipta Kishore Nanda,
H. H. Ramesha,
P. A. L. N. S. Kalyani,
Rajatha V
Issue 7
: 236-242
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Financial Literacy Among Working Women in India: A Review of Existing Literature and Emerging Research Directions
Fiza Parveen,
Satya Kishan
Issue 7
: 232-235
Original Article
Open Access
A Data-Driven Trade Marketing Model for Improving In-Store ROI: A Multi-Country Case Study at Empati Reklam”
Melih Sadi,
Meghana Bharadwaj
Issue 7
: 225-231
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Impact of Organizational Culture on Employee Retention: An Integrated Bibliometric Analysis and Systematic Literature Review
Nitin Nikesh,
Sandhya Mehta
Issue 7
: 208-224
Original Article
Open Access
Adoption Of Ai-Enabled Fintech Services: Consumer Trust, Security, And Behavioral Intentions
Pragya Bajpayi,
Pushpendra Pal Singh,
Sumit Kumar,
Ravi Kant Pathak,
Pratima Sharma
Issue 7
: 195-207
Original Article
Open Access
Adjustment Challenges in Adolescence: Implications for Guidance and Counselling in Secondary Schools
Bulti Chakraborty,
Moumita Karmakar
Issue 7
: 188-194
Original Article
Open Access
Exploring the Impact of Immersive Technology on Travelers Experience: A theoretical perspective on Tourist at Indian Heritage Sites
Ravi Kant Sharma,
Paarth Sharma
Issue 7
: 178-187
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Open Access
A Study On The Integration Of Fintech Solutions In Traditional Banking Systems
Issue 7
: 169-177
doi: https://doi.org/10.5281/zenodo.21389031
Original Article
Open Access
A systematic Review on effect of Digital payment services on Financial Inclusion in India
Neelam Sharma,
Ronald Mani,
Shanti Swaroop Chauhan
Issue 7
: 160-168
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“Entrepreneurship Development Training and Enterprise Success: The Mediating Role of Entrepreneurial Competencies among RUDSETI Beneficiaries”
Issue 7
: 142-159
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“Digital Microfinance and Women's Economic Empowerment: An Empirical Study among Women Entrepreneurs in Karnataka”
Bhavyashree K. S.,
Veena K. P
Issue 7
: 126-141
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Open Access
Impact of Blockchain Based After Sales Service and Battery Traceability on Customer Satisfaction in the Two Wheeler Electric Vehicle Market: Evidence from Bangalore City
Prashantha K ,
Syed Ahmed Wajih
Issue 7
: 117-125
doi: https://doi.org/10.5281/zenodo.21334995
Original Article
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Role of Customers' Perception of Retail Formats in the Formation of Customer Satisfaction: An Empirical Study of Supermarkets in Delhi NCR.
Diksha Dubey,
Dhruv Gupta,
Deepak Mishra
Issue 7
: 104-116
doi: https://doi.org/10.5281/zenodo.21332527
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Usage Of Upi Transactions And Its Challenges-A Study On Generation X
Taru Maheshwari,
Purwa Srivastava,
Anjali Saluja,
Divya Rana,
Anand Kumar,
Sahil Gupta
Issue 7
: 93-103
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Open Access
From Data to Desire: The Role of Predictive Analytics in Shaping Consumer Behavior
Mansi Singh,
Shail Shri Sharma,
Chetna Priti,
Rohit ,
Priya ,
Neha Sabharwal
Issue 7
: 84-92
doi: https://doi.org/10.5281/zenodo.21332168
Original Article
Open Access
Employee Welfare Initiatives and Their Influence on Job Satisfaction and Organizational Commitment among Academic and Administrative Personnel in Higher Educational Institutions: Evidence from the Indore Region
Ishita Rana,
Parul Sharda
Issue 7
: 73-83
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Open Access
Navigating The Hiring, Engagement And Challenges Of Lgbtq Employee’s For Modern Hr
Meeta Chaudhary,
Shreya Panwar
Issue 7
: 63-72
doi: https://doi.org/10.5281/zenodo.21914095
Original Article
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Work Life Balance Of Women Lecturers In Higher Educational Institutions
D. Haleena ,
R. Pardhasaradhi ,
P. Uma Maheswari Devi
Issue 7
: 58-62
Original Article
Open Access
Consumer Perceptions of Dynamic Pricing in E-Commerce Fairness, Trust, and Purchase Intentions
Prof Sajjan Choudhuri,
Srikrishna. Gade,
Raju Challa,
Lavanya.K
Issue 7
: 50-57
Original Article
Open Access
A Process Model for an Innovative Platform Enabling Industry–Academia Collaboration in the Furniture and Design Sector
Issue 7
: 42-49
Original Article
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Financial Literacy and Investment Diversification among Young Investors
Pallavi Rahul Gedamkar,
Sneha Vadavi,
Abha Kaneria
Issue 7
: 34-41
Original Article
Open Access
Impact of ESG Controversy Score on Firm Financial Performance: An Empirical Analysis
Ajay Bhiari Lal Srivastava,
Ankur Agrawal
Issue 7
: 29-33
doi: https://doi.org/10.5281/zenodo.21232788
Original Article
Open Access
Pilgrimage Tourism and Community Well-Being: A Systematic Review of Residents’ Participation, Perceptions, and Sustainable Development in Sacred Destinations
Shubhang Walia,
Chandramauli Dhaundiyal,
Rajeev R Mishra
Issue 7
: 21-28
doi: https://doi.org/10.5281/zenodo.21733764
Original Article
Open Access
Determinants Of Customer Satisfaction With Electric Two-Wheelers: Evidence From Emerging Markets
Vani Saini,
Bindoo Malviya
Issue 7
: 11-20
doi: https://doi.org/10.5281/zenodo.21213826
Original Article
Open Access
Beyond The Algorithm: A Review Of Cultural And Ethical Determinants Of Ai Influencer
Priyanka Shrivastava,
Adya Gupta
Issue 7
: 1-10
doi: https://doi.org/10.5281/zenodo.21309668
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