The objective of this research is to understand the determinants that affect destination preference and improve the satisfaction of tourists in India. In light of competition, the tourism industry needs to comprehend the primary factors contributing to tourists' contentment or discontent. The impression that tourists have about the places they visit is significant to consider. A total of 409 Indian tourists participated in a survey for primary data collection, which was subsequently analyzed using structural equation modelling and confirmatory factor analysis. The results show that the cultural and heritage perspective, infrastructure safety and security, local attractions, past experience, perceived value, tourism, leisure and recreation have positive and significant impacts on tourists’ Satisfaction. Meanwhile, the natural environment does not have any measurable impact on tourist satisfaction. Overall findings confirm the effect on tourist satisfaction through the factors. It is suggested through the study that managers and the supply side of tourism need to undertake combinations of factors or antecedents to enrich tourist satisfaction and experience. The research will provide a deeper insight to understand of the factors that influence the tourists’ satisfaction
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