Advances in Consumer Research
Issue 4 : 3528-3536
Original Article
Psyche To Policy: Cultivating A Sustainable Mindset
1
Assistant Professor and Practicing Counsellor, IMS Unison University Makkawala Greens, Missouri Diversion road, Dehradun, Uttrakhand, India.
Abstract

This study investigates the relationship between nature connectedness, mindful consumption, and pro-environmental behaviors, with an emphasis on the role of policy interventions in fostering sustainable actions. In this context, the research uses a mixed-methods design including surveys and interviews to explore how individuals’ emotional and cognitive connectedness to nature impacts their environmental practices and why mindfulness is a key component of responsible consumption. As such, with respect to the research objectives, the study reveals that higher levels of nature connectedness are positively related to a greater extent of pro-environmental behavior. In addition, mindful consumption is an important factor in explaining responsible environmental practices. At the same time, a number of psychological and socio-economic obstacles, as well as a lack of knowledge, present barriers to universal adoption of the target behaviors. Simultaneously, the target behaviors can be cultivated through policy interventions as well as natural and forced experiments, such as a plastic bag ban or waste reduction program, and the target behaviors can be effectively cultivated through these interventions, which is associated with policy implications. In conclusion, it is necessary to integrate nature connectedness considerations into environmental strategies at the national and global level.

Keywords
Recommended Articles
Original Article
Navigating Marketing Challenges and Policy Support: A Study of Tech Start-ups in Odisha
Original Article
Assessing the Sustainable Financial Performance of Regional Rural Banks: A Quantitative Analysis of Digital Innovation
...
Original Article
Impact of Technological Interventions on Efficiency, Transparency, and Sustainability of Minor Forest Produce Supply Chain Networks in Chhattisgarh
Original Article
Rethinking The Classroom In The Age Of Artificial Intelligence: Why Analytical And Application-Based Learning Is The Sustainable Path Forward An Empirical Study Of Faculty Perceptions And Student Learning Behaviors
Loading Image...
Volume 2, Issue 4
Citations
724 Views
550 Downloads
Share this article
© Copyright Advances in Consumer Research