Advances in Consumer Research
Issue 2 : 790-804
Original Article
Comparative Analysis of Water Pollution: Causes and Effects in India and Telangana
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1
Research Scholar, Department of Marketing, GITAM School of Business Hyderabad. GITAM (Deemed to be University), Hyderabad Campus. Rudraram, Telangana State, India
2
Assistant Professor, Department of Accounting & Finance, GITAM School of Business Hyderabad. GITAM (Deemed to be University), Hyderabad Campus. Rudraram, Telangana State, India
3
Research Scholar, Department of Accounting& Finance GITAM School of Business Hyderabad GITAM (Deemed to be University), Hyderabad Campus.
4
Pursuing BBA (Gen) III rd Year, GITAM School of Business Hyderabad. GITAM (Deemed to be University), Hyderabad Campus. Rudraram, Telangana State, India
Abstract

In developing nations like India, water contamination poses a significant environmental and public health challenge. The paper delves into an extensive comparative study of water pollution in India and Telangana State and its origins, impacts and geographical differences. It mainly emphasizes on manufacturing effluents, farming leachates, urban sewage management, rubbish management and customs. The results bring to light the difficulties encountered in combating water contamination and offer suggestions for practical answers....

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