Advances in Consumer Research
Issue 4 : 1863-1873
Original Article
Antecedents and consequences of organizational trust: Test of a latent variable model
1
Management Development Institute Gurgaon,Mehrauli Road, Sukhrali,Gurugram 122007, India.
Abstract

The present study explores the association between employees' perceptions about their organizational culture and corporate reputation as precursors of employee engagement and organizational cynicism, more so, as employees’ perceptions of organizational culture interact with the extent of their person-organization fit and when all such linkages are mediated by organizational trust.  For this purpose, a literature survey was carried out and the pertinent hypotheses were formulated which were then depicted in a path model.  783 Indian managers formed the study sample and provided responses to examine the hypotheses and the path model using several quantitative methods including structural equation modeling techniques.  The hypotheses and the proposed path model were accepted as per the results obtained.  Following this, the implications of the study were discussed.  Finally, the limitations and future research scopes were enumerated 

Keywords
Recommended Articles
Original Article
Integrating Law, Technology, And Behavioral Insights:A Multidisciplinary Approach To Advances In Consumer Research
...
Original Article
A Study On The Effect Of Digital Marketing Techniques On Consumer Purchase Decisions In Online Market Place
Original Article
A Study On Marketing Effectiveness And Business Performance Of Housing Finance Institutions
...
Original Article
Navigating The Digital Highway: The Influence Of Social Media On Pre-Owned Car Marketing And Customer Perception
Loading Image...
Volume 2, Issue 4
Citations
585 Views
629 Downloads
Share this article
© Copyright Advances in Consumer Research