Advances in Consumer Research
Issue 2 : 754-763
Original Article
Shop Lifting” An Exploratory Study of Jammu City
 ,
1
Associate Professor (Marketing), Faculty of Management, India
2
Senior Professional, Government of India, India
Abstract

Shoplifting has been a big problem for businesses since the 1950s, when the paradigm transitioned from service to self-service stores. However, until now, this has not been considered a crime. This study attempted to learn about the features of shoplifting, particularly in Jammu City, including the traits of shoplifters and the situation of retail businesses where theft occurs. The study focused on 98 general store retail shops in Jammu City. Descriptive and inferential statistics were used. The conclusions and suggestions serve as a reference for retailers looking to reduce stealing.

Keywords
Recommended Articles
Original Article
Consumer Financial Decision-Making in the Digital Age: Behavioral Insights into Saving, Spending and Investment Patterns
...
Original Article
Advanced Autonomous Surveillance Robot for Tactical Operations.
...
Original Article
Helping Hands With Social Welfare.
...
Original Article
Smart Sensor-Based Telegram Bot With Blockchain-Integrated Real-Time Monitoring And Automation
...
Loading Image...
Volume 2, Issue 2
Citations
177 Views
265 Downloads
Share this article
© Copyright Advances in Consumer Research