Advances in Consumer Research
Issue 4 : 3483-3493
Original Article
Role of Design Thinking Approach on Sustainable Transport: A Study on Commuters Experience of Public Transport
 ,
1
Assistant Professor, Sasmira’s Business School, Worli, Mumbai 400030
Abstract

Purpose: Design Thinking approach helps to improve sustainable transport systems by emphasizing the innovation of the design as well as the needs of the user. This approach cultivates creativity and effective collaboration towards better public transport services that are user oriented and beneficial to commuters. The Design Thinking approach to sustainable transport further developed in the next sections.

Understanding that commuter adoption is vital for sustainability, the study applies human centred principles to glean insights into commuters’ challenges, opportunities, and perspectives. The research aims to understand commuters’ unfulfilled needs through quantitative methods to come to some observations for sustainable urban transportation systems

Keywords
Recommended Articles
Research Article
Creative Writing in the Age of AI: Evaluating ChatGPT’s Role in Student Imagination and Expression
...
Published: 16/10/2025
Research Article
AI Integration in Women’s Health Communication: Trends, Ethical Concerns, and Future Directions
Published: 16/10/2025
Research Article
Trend and Effects of U.S Agricultural Standards on India’s Exports of Fruits, Nuts and Vegetables
Published: 16/10/2025
Research Article
The Role of E-Satisfaction and e-WOM Credibility in Building E-Trust: Evidence from Food Aggregator Platforms
...
Published: 15/10/2025
Loading Image...
Volume 2, Issue 4
Citations
134 Views
161 Downloads
Share this article
© Copyright Advances in Consumer Research