Quick Commerce (Q-commerce) has revolutionized urban shopping by delivering essential supplies in minutes instead of hours. This paradigm change involves strong global marketing, deep integration with omnichannel retail systems, and significant consumer protection issues. This research defines the intellectual framework of this emerging subject by bibliometrically examining 1518 Scopus-indexed literature from 2000 to 2025. Analysis of the most productive and quoted writers, such as Rob Law, Wong, and Zhang, who studied international marketing extensively. Jinsoo Hwang, Rajiv Sabherwal, and Tsan Ming Choi studied logistics, algorithms, and supply chain management to improve operational efficiency via Quick-commerce. The greatest number was 217 papers and 9,135 citations in 2024. “The International Journal of Contemporary Hospitality Management” led with 27 publications, reflecting increased commerce in technology adoption (such AI in delivery services), consumer behavior, and company success.

With 365 papers, the US led this sector. China led document production with 187 papers, followed by the UK with 171 and India with 114. The most common terms were "Commerce" (819), which underlined its role as the center of modern trade, followed by "Electronic commerce", "Sales", "human", "consumer behaviour", "trust", and "artificial intelligence".

The researchers identified three main research streams: technological and logistical drivers of Q-commerce efficiency, international marketing strategies for customer acquisition and retention in a hyper-competitive environment, and critical legal and ethical implications for labor practices, data privacy, and consumer rights. The study found that Q-commerce's future depends on achieving a strategic equilibrium: data-driven international marketing, seamless omnichannel integration, and strong consumer protection measures in its fundamental operational architecture.