Financial literacy is increasingly recognized as a crucial part of individual financial well
being, impacting both immediate spending choices and long-term saving and investment 
strategies. However, there is still a limited understanding of how formal education enhances 
financial knowledge and influences consumer behavior, especially in emerging economies. 
This study examined the relationship between education levels, financial literacy, and 
consumer decision-making, focusing on spending discipline, saving habits, and investment 
choices. A quantitative, cross-sectional explanatory research design was used, analyzing 
survey data with descriptive statistics, multiple regression, and structural equation 
modeling. These methods evaluated the connection between educational attainment, 
financial literacy, and financial behaviors. The results showed that education and financial 
literacy significantly predicted consumer decision-making, with financial literacy having a 
stronger effect on spending behavior and investment participation. Higher levels of 
education were linked to greater financial literacy, which, in turn, promoted responsible 
spending, increased savings, and more active investment. Structural equation modeling 
further confirmed that financial literacy mediated the relationship between education and 
financial behavior, emphasizing its key role in translating educational achievement into 
sound financial decisions. Conversely, lower levels of education and literacy were 
associated with less optimal spending habits.