Advances in Consumer Research
Issue 2 : 115-123
Original Article
Artificial intelligence in cybersecurity opportunity, risk and ethical concerns
Loading Image...
 ,
Loading Image...
 ,
1
Research scholar at Nehru arts and science, sahrdaya college of advanced studies, kodakara kerala India
2
Sahrdaya College of Engineering and Technology : Artificial Intelligence and Machine Learning Computer Science and Engineering 680121 Kodakara India
3
Department of Computer Science, Nehru Arts and Science College ,Coimbatore 641105 Tamilnadu India
Abstract

Artificial intelligence is becoming one of the underlying assets to contemporary cybersecurity as organizations are faced with increasing attack surfaces, scale security telemetry and the emergence of complex threats in Industry 4.0 and interconnected digital systems. The review synthesizes the benefits of AI in the fundamentals of the defence capability, including anomaly detection, intrusion detection, signature-free malware and ransomware detection, phishing and social engineering, automated incident response. It also critically evaluates the new risk environment introduced by adoption of AI and identifies adversarial threats to machine learning, model and data security threats, weaponization of AI by attackers and operational constraints of false alarms and poor generalization. Simultaneously, the paper addresses ethical issues that go hand in hand with security activities enabled by AI, such as the privacy and surveillance dilemma, the bias and discrimination of threat labeling, the transparency and explainability requirement, and the accountability of automated decision, and dual use dilemmas, governance and regulatory imperatives. The review provides a systematic taxonomy of AI applications, comparative findings about the existing evaluation procedures and data constraints, and a prospective map concerning resilient, explainable, privacy-protecting, and ethically suitable cybersecurity mechanisms that are useful in terms of long-term cyber resilience.

Keywords
Recommended Articles
Original Article
Social Media Marketing and Consumer Purchase Decisions in Fashion: The Mediating Role of Customer Engagement on TikTok
...
Original Article
Women and the Ethics of Mothering the World in Daisaku Ikeda’s Writings
Original Article
AI-Powered Inventory Management Systems for E-Commerce Optimization
...
Original Article
Evaluation Of Surface Roughness And Mechanical Properties Of Recycled Metal Matrix Composite Materials
...
Loading Image...
Volume 3, Issue 2
Citations
17 Views
8 Downloads
Share this article
© Copyright Advances in Consumer Research