Advances in Consumer Research
Issue:6 : 3126-3131
Original Article
Aging Leadership and declining Youth Engagement in Cooperative Businesses and its Impact on Organizational Sustainability: An Empirical Study in Nagpur District
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Asst. Professor Dhananjayrao Gadgil Institute of Cooperative Management, Nagpur
Abstract

Cooperative businesses must play an important part in ensuring inclusive economic development, inclusion of the community and democratic management. However, these days the majority of the cooperative institutions are grappling with the issue of aging leaders and declining interest of youths that is threatening their sustainability in the future. The older members normally wield power in the leadership positions and rarely have the younger members contributing towards the governing and decision making processes. Such a generation gap can result in the innovation, flexibility, and technological advancement being reduced in the collaborative organizations. The target of the problem that underpins the present research project is on the role of old age leadership and the decline in the young population involvement in the sustainability of the organization of the cooperative businesses in Nagpur District. The research is also empirical because it utilizes primary data, which was framed in the shape of structured questionnaires and contacts with the people of collaboration and officials. Research findings have revealed that the various leading causes that stem down youth involvement include lack of awareness, absence of leadership opportunities among the youths, and personal decisions on the job in the private sector. The current paper suggests improving the youth involvement, planning of leadership development and collaborative learning as a way of ensuring that an organization is sustainable in the long run

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